gaming

Gaming and digital entertainment

Our approach

In the video game industry, we combine deep knowledge of the interactive entertainment market with top-tier legal and tax practice. We understand the unique challenges faced by game developers, publishers, and distributors – from intellectual property protection, monetization regulations, and compliance, to tax structure optimization and cross-border settlements. Our advisory is not just a reaction to changing regulations, but proactive support at every stage of product and business development.

For whom?

Thanks to our interdisciplinary team, we provide solutions tailored to the specifics of the gaming industry, supporting both innovative startups and established development studios in successfully growing on the global market.

Benefits

We believe that game creators and development studios should be able to fully focus on innovation and growth, with a partner team that deeply understands the specifics and challenges of the gamedev industry.

Strategic support at every stage of game development

We support clients from the initial idea to global release. We design legal and tax solutions that not only protect the product but also support its commercialization. This allows creators to focus on innovation, knowing their game is compliant and safely entering new markets.

Intellectual property and brand protection

We secure copyrights, trademarks, and IP transfers both in Poland and abroad. This helps our clients protect their games, technologies, and visual identity from copying, unfair competition, and legal disputes.

Support in securing funding

We assist in preparing for investor talks, IPOs, SPOs, and obtaining EU funds. With our support, gaming companies increase their chances of acquiring capital and executing ambitious growth plans.

Services

We support game creators and gaming companies in legal and tax matters – from production agreements to IP BOX strategies. Our advisory reflects the industry’s specifics, its dynamics, and international nature.

Production, publishing and licensing agreements

We assist in drafting and negotiating production (development), publishing, licensing, distribution, and subcontractor (outsourcing) agreements, based on Polish or foreign law.

Game Distribution

We advise on structuring distribution processes – from choosing the business model to legally securing relationships with partners and sales platforms.

IP BOX for Game Creators

We develop models for applying the IP BOX mechanism, support its tax settlement, and help implement it for collaborators (e.g., programmers). We prepare feasibility studies and analyze the impact of creative activity on income taxation.

Tax advisory for the Gaming Industry

We provide comprehensive tax advisory, considering holding structures, employment models, and tax preferences (IP BOX, R&D relief). We analyze business models in terms of WHT, transfer pricing, and cost eligibility.

Copyright Transfer and Studio Acquisitions

We verify copyright acquisition processes from creators and analyze IP transfer chains in studio acquisition transactions.

Trademark Protection

We register trademarks in Poland and abroad, design brand protection strategies, and support in infringement disputes.

Employment Models and Labor Disputes

We help choose optimal employment models within organizations or capital groups. We represent companies in labor disputes and advise on labor law matters.

User Data Protection

We advise on compliance with personal data protection regulations – both regarding game users and internal studio processes.

Competition and Consumer Law

We support gaming companies in complying with national and EU regulations on competition and consumer rights. We help design legally compliant sales and communication models.

Disputes in the Video Game Industry

We represent studios and publishers in disputes concerning IP, rights transfers, contract breaches, and other legal conflicts – both pre-litigation and in court proceedings.

Virtual Payment Settlements

We design and implement models for settling microtransactions, virtual currencies, and other monetization forms in games – considering legal and tax aspects.

Funding Acquisition

We support capital acquisition processes – from private investors to IPOs, SPOs, and EU funding. We advise on transaction structure and documentation compliance.

Completed projects


team

TEAM

Bartosz Kolarz

Manager

Attorney-at-law | OW Legal

Małgorzata Paja

Manager

Attorney-at-law | OW Legal

Joanna Lentka-Wróbel

Senior Manager

Attorney-at-law | OW Legal

Paweł Kaczmarek

Senior Associate

Attorney-at-law | OW Legal

Paulina Orzełowska

Senior Associate

OW Legal

Related services

International desk
Intellectual Property Law (IP)
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